Stop waiting for the
Monday Export.
Real-time dashboards for your Executive Director, finance team, and board. No SQL, no Tableau, and no data warehouse required.
Democratized Data.
Legacy systems like Tessitura and Altru often require a data analyst or or SQL developer to run a simple report. We believe anyone on your team should be able to answer their own questions.
If you can use Excel,
you can use this.
With MuseumHub, you just drag and drop. Compare "Gift Shop Revenue" against "Rainy Days" instantly.
Don't want to build from scratch? Use our library of templates. We have pre-built logic for standard museum reports like LYBUNT and SYBUNT ready to go out of the box.
No Data Warehouse required.
Because legacy CRMs are so slow, many museums have to pay for Snowflake or a data lake just to store their data so Tableau can read it.
MuseumHub eliminates that entire layer. Our reporting engine is built directly into the CRM database. You don't need to pay for storage, and you don't need a data engineer to maintain the pipes.
Horizontal vs. Deep.
Legacy databases suffer from antiquated, unnecessarily deep architecture. You have to click five layers down to find a simple data point.
HubSpot and MuseumHub use a horizontal database model. We surface data on the top level. Want to see a household's total giving? We roll up every contact and every deal to the Household object automatically. No digging required.
The Single Object Model.
The hardest questions to answer are the ones that cross silos. MuseumHub brings it all together in a single system model.
Analytics Questions
Do I still need Tableau or PowerBI?
For 95% of museums, no. HubSpot's native reporting covers everything from revenue attribution to funnel reporting. However, if you have a data science team, we can easily pipe data out to Snowflake or Tableau.
Can I email reports to my Board automatically?
Yes. You can set any dashboard to email itself as a PDF or ZIP file on a recurring schedule (e.g., "Every Monday at 8:00 AM") to a list of non-users.
Is the data really real-time?
Yes. Unlike systems that rely on a data warehouse that updates overnight, MuseumHub reports reflect ticket sales and donations the second they happen.